Who Is BBBI?

Meet the people behind Kids Bowl Free

BBBI formed by the bowling industry’s premier marketers joining together as an entity to assist bowling operators and bowling associations in the creation and retention of customers and/or members.

Bowling is by far America’s #1 pay to play sport / recreation / game and is growing in stature worldwide. Progressive center operators often turn to BBBI partners for management and marketing services.

The formation of BBBI provides operators and associations with opportunities for assistance and promotional executions not previously available.


Bruce is President of Davis Productions Inc. and is a well known industry leader who has been active in the area of marketing and innovation for individual bowling centers, national chains, manufacturers and distributors, along with industry associations and committees. Bruce’s Focus On Results club is the largest and most comprehensive marketing and management club in the industry with members represented from around the globe. Bruce is bowling’s most sought after seminar presenter and is the creator and developer of The Forty Frame Game Tournament. Bruce has been inducted into two Bowling Hall of Fames for marketing and is the proud recipient of BPAA’s President Medal and most recently, the V.A. Wapensky Award for significant contributions to the marketing of bowling.


Darin Spindler has over 20 years experience in the bowing business starting in his family’s small 8 lane bowling center. At an early age Darin became a partner in a very busy 60 lane center in Wisconsin and became well known as a special events guru when it came to developing tournaments, league events, and sweepers. Darin’s great energy and enthusiasm for the bowling business helped him develop his successful marketing company – WOW Marketing, which focuses on automated marketing techniques to help operators fill their centers and significantly increase bowler counts and profits.


Andy O’Mara is President of Circletech Inc., an internet marketing firm specializing in providing lead generation and sales through the use of internet marketing strategies and systems, website construction and web maintenance. Andy’s passion for building online marketplaces is evident in the results seen by his clients in industries such as consumer goods, home services, enterprise computer hardware, and sports and leisure industries. Andy’s technical savvy and internet marketing expertise has brought an exciting new dimension to the BBBI team.


Fred Kaplowitz is President of The Kaploe Group, a professional consulting firm specializing in marketing and management assistance to bowling center operators nationwide. The Kaploe Group is considered to be the premier consulting entity in the bowling industry. In addition to consulting, Fred’s firm also operates numerous bowling centers at locations across the country. Prior to forming his consulting firm, Fred held major positions with Brunswick Corporation, the National Bowling Council, Bowling Center’s of America – a chain of 60 centers, and has worked with entities at all levels of the industry.


Bill is a long term bowling owner/operator with over 40 years of experience in the bowling industry. Bill is past President of local and state Bowling Proprietors Associations’ and has served on numerous regional and state tournament and marketing committees. Bill was the Tournament Director for the Ten Pin Challenge television show. Bill was one of the first operators to market and host bowling birthday parties and was dubbed as the “King of Bowling Birthday Parties” and has conducted many seminars on the subject. Bill is the recipient of the BPAO President’s Medal, has been inducted into Ohio’s Hall of Fame, and has received various awards for his contributions and volunteerism locally and nationally in the industry. As a grassroots bowling operator for many years Bill brings extensive center level experience to the group.


As a partner in Davis Productions Inc. Stephanie brings a broad marketing background with a significant emphasis on sales copywriting and publication development to the structure of BBBI. Stephanie served for many years as Tournament Director for the Forty Frame Game Regional and National Tournaments and has coordinated marketing efforts and revenue enhancement for a multitude of national bowling endeavors as well as individual and chain operations. Stephanie is an author and co-founder of FamilySupprtVillage.org which provides free resources for parents of children with Extra Needs.


Lee is a third generation bowling proprietor with ownership in four centers in Ohio and the Carolina’s. Lee has served two terms as President of the Carolinas/Georgia Association and is currently on the association’s Board of Directors. Lee has chaired various committees and industry efforts and is also the Director of Marketing for Kegler’s Cash which is played in over 400 centers nationwide and is quickly expanding. Lee is considered to be one of the most innovative marketers in the industry and he is often on the forefront of major industry initiatives


Scott Frager is President and CEO of B2B Media Inc. based in Los Angeles, California. Under Scott’s leadership as publisher and editor, International Bowling Industry is the oldest magazine in the bowling industry devoted entirely to the business of bowling. Distributed in 126 countries, International Bowling Industry has the largest circulation of any all-business publication in bowling. Additionally Frager’s parent corporation has been retained to manage the Bowling Centers of Southern California. Scott has launched two other very successful publications – The Big Idea Factory and Telemedicine Today and is a consultant and provider of marketing services to select clients in the bowling industry, and has spoken at conventions and trade shows across the United States, Europe and Asia.


Technical support and administrative leadership are overseen by the husband/wife team of Jeff and Roxanne Damask who operate as a satellite arm to Davis Productions Inc. Jeff Damask is a Technical Support Specialist for seminars, workshops, and other events involving Davis Productions Inc. as well as other clients outside of the bowling industry. They are major producers of instructional and educational CD’s and DVD’s. Additionally the Damasks own and operate a firm which provides technical support for companies like 7-11, Office Max, and Owen Illinois.


Andy began working in the bowling industry at age 14. After years of working in every phase of operations he went on to become general manager and co-owner of a bowling center. Along the way, Andy has worked with many tournaments executing both large team tournaments as well as singles and doubles events. As Andy's marketing skills became apparent, he joined Bruce Davis' marketing team assisting centers in marketing promotions from direct mail to after school bowling. Andy is well known now in the industry for his ability to develop leagues, tournaments and special events. He is a monthly contributor to Bruce Davis' Focus on Results Marketing Club. Andy's experience in owning and operating bowling centers, as well as his grassroots marketing skills, brings a phenomenal addition to the BBBI team where Andy now spends all his time helping operators create and retain business for their centers.